This week on the Fab Freelance Writing Blog, our theme is writing, and search engine optimization (SEO.)
We kicked off with an article on selling your services to clients:
If your clients have websites, they’ve been affected by the ongoing Google updates. This provides a HUGE opportunity for you, the competent freelance writer.
Your clients need you, and they need you to be up to speed on search engine optimization (SEO.) Although you don’t need to be an SEO wizard (that would be impossible, because SEO requires advanced Web engineering skills at the highest levels), it’s essential that you understand how today’s increasingly complex content and search landscape affects writing for the Web.
In this article, we’ll look at five easily-understandable points you can make to your clients to sell them on your SEO-enhanced content creation services. It’s an easy sell.
Watch for more on Web writing and SEO on the blog, and in our weekly writing tips ezine.
Flipboard, Springpad, Evernote, and more
On the Creativity Factory, I wrote about:
* Using Evernote’s shared notebooks if you hate paperwork (but love your business);
* Flipboard – an iPad news app which lets you create magazines, and share them with others. I’m creating one for this blog, and I’ll post the link soon;
* Springpad: a cross between Evernote and Pinterest. Springpad’s created a fascinating way of sharing notebooks with others: embedding them into websites.